我们如何运作
HOW WE DO IT
THE HYVE® 主张以
可持续和有谋略的方式发展
我们的存在是为了支持那些敢于冒险进入餐饮这一旋风的行业人士
我们是投资者、导师、顾问、创意总监
最重要的是,我们是他们的孵化平台与最有效率的合作伙伴
WE STAND FOR
SUSTAINABLE & INTELLIGENT GROWTH
THE HYVE® exists to support those daring enough to venture into the whirlwind world of food & beverage
We are investors, mentors, advisors, creative directors
Above all else we are an incubation platform and acceleration partner
我们以三种经营方式来颂扬这具有创意性的烹饪精神理念
We celebrate the spirit of culinary creation in 3 ways
THE HYVE®
Chef Trials
THE HYVE® Chef Trials厨师争霸赛是我们开发的一系列大厨比赛,它包含了现场争霸赛、明星裁判、观众互动、线上直播、品尝菜单销售等
Chef Trials is our series of live competitive trials that feature an on-stage cook off, celebrity judges, audience interaction, live online broadcasting and guest tasting menus
研发专有概念
Owned Concepts
我们积极监控市场动态,在餐饮和夜生活领域为THE HYVE®开发专有概念和品牌
We actively monitor market dynamics and trends to develop our own concepts in dining and nightlife
厨师孵化和资助
Incubation&Funding
From pop-ups to permanent locations, we help ambitious chef-entrepreneurs to roll-out their own concepts in the Greater China region
with our commercial partners and best-in-class team of marketing, design, technical, admin & legal experts
从快闪店到长久的实体餐厅,我们的合作方与我们以一流的营销、公关、设计、技术、行政和法律
等专家团队协助厨师企业家们在中国区成功设立自己的项目